“Play is the brain’s natural way of learning” – Diane Ackerman
who we are
Linkit to Learn® was founded in 2012 with the sole purpose of improving education through the enhancement of literacy skills and eradicating illiteracy.
Linkit to Read® is unique in that it is the only patented, multisensory, phonetic methodology that teaches reading English as a Foreign Language (E.F.L) with “reading for meaning” through the medium of games.
The Linkit to Learn® product portfolio which includes Linkit to Learn Mini Kit®, Linkit Early®, Linkit to Read® and Linkit Class®, promotes the acquisition of oral and reading skills in early childhood, teaches reading for meaning and addresses adult illiteracy.
The products are backed by a patent and more than 35 years of experience, practice and evidence that it is a unique and innovative learning system.
behind the idea
Estelle Treiwis, a renowned remedial educationalist, was born in South Africa where she received her National Teachers’ Diploma. She immigrated to Israel in 1969 and went on to receive diplomas in remedial teaching, art, and art therapy while working with children with special needs. She began her career teaching English through the medium of art. As games are an integral part of her teaching, and because there were very few E.F.L (English as a Foreign Language) games on the market at the time, she invented and designed her own which were sold both to schools and the private sector. She lectured and gave workshops throughout the country, incorporating the games.
Having studied all known remedial methodologies, she combined them together with her own experience, and developed the reading programs, Linkit to Read® and Linkit Class® for which she holds a patent for its unique methodology. Her patent has been recognized as a groundbreaking departure from traditional teaching methods, and the results are profound, given that participants can read basic English with comprehension in just 30 hours or less. On her quest to combat illiteracy, Estelle customized the standard system to suit any country and, in 2014, launched the program in South Africa, using cognates in Zulu, Xhosa and Sotho as a springboard.
In November 2017, the project was chosen as one of the top 80 ‘start-ups’ on the African Continent by Global Entrepreneur Network (GEN) under the auspices of Richard Branson.
While continuing with her private teaching, Estelle is promoting the project throughout the country, both in the private sector and at schools. She has worked with the Ethiopian community at centers in Hadera where she taught both the children and facilitators. A pilot study which she supervised in an elementary school in Jerusalem in 2019 has proven to be most successful.
The reading programs, Linkit to Read® and Linkit Class®, as well as Linkit Early®, have received approval by the Ministry of Education.