who we are
Linkit to Learn™ was founded in 2012 with the sole purpose of eradicating illiteracy. The Linkit to Read system is unique in that it is the only patented multisensory, phonetic reading methodology for teaching English as a Second Language (ESL) and “reading for meaning” through the medium of games.
As a social enterprise the company is committed to tackling illiteracy and is always open to collaborate to enhance its reach and impact. The Linkit to Read product portfolio which includes Linkit Early Mini™, Linkit Early™ and Linkit to Read, allows the company to advance the acquisition of reading skills in early childhood development, teach reading for comprehension and meaning and address adult illiteracy.
Linkit To Learn™ products are backed by a global patent and more than 30 years of experience, practice and evidence that it is a unique and innovative learning system for learning how to read for comprehension and meaning.
behind the idea
The system is the brainchild of renowned educationalist Estelle Treiwis. Estelle was born and educated in South Africa, and emigrated to Israel in 1969. She received her National Teachers’ Diploma in South Africa, and went on to receive diplomas in remedial teaching, art, and art therapy. She also worked with children with special needs.
She began her career teaching English through the medium of art. As games are an integral part of her teaching, and because there weren’t any E.S.L (English as a Second Language) games on the market at the time, she began inventing and designing her own. She lectured and gave workshops throughout the country incorporating the games.
During her years of teaching, she studied all known remedial methodologies and, combined together with her own experience, developed a complete reading programme, Linkit to Read, for which she holds a patent for its unique methodology. As a skilled artist she designed and created the graphics for the programme. Her patent has been recognized as a ground breaking departure from traditional teaching methods and the results are profound, given that participants can read with comprehension in just 30 hours or less. On her quest to combat illiteracy, Estelle decided to customize the standard system to suit any country. Being South African born, and with an awareness of the tremendous problem of illiteracy, she made extensive trips to South Africa where she launched the product, having done a lot of research and practice.